The Silver Cross Car Seat Recycling Scheme

For safety reasons, car seats cannot be sold or passed on for second-hand use, meaning many car seats end up in our already, over filled landfill sites when the child out grows it.

As part of its ongoing efforts to become even more sustainable, Silver Cross has become the first brand to offer its customers a car seat recycling service.

Instead of taking your car seat to the dump, Silver Cross customers who no longer need their car seat can book a collection for it to be recycled free of charge. At the recycling plant, the team use specialist lasers to separate the recyclable materials, which can then be used in the production of other products and packaging across a variety of industries - with absolutely nothing going to landfill.

In addition, Silver Cross has expanded its innovative stroller valet and service initiative to include its sister brand Micralite.

Customers can send in their used Silver Cross or Micralite pram or pushchair for a complete road test and premium valet. It is then returned like new so parents can keep using it or pass it on, knowing it is safe and looking its best.

Don’t want to keep your pram? not a problem. Customers who don’t intend to reuse or resell their pram have the option to donate it to a family in need. Those who choose this option can return their pram free of charge for a full valet and service, before it’s donated to Silver Cross and Micralite’s partner charity, Baby Basics UK.

With Silver Cross leading the way, here’s hoping it won’t be too long until other brands follow suit!

To book a car seat collection, valet and service or to donate a pram, visit silvercrossbaby.com and micralite.com.