Explore the advantages of choosing aligners over traditional braces, highlighting their aesthetics, comfort, and convenience for a better experience.

With cometic density in the UK skyrocketing, it’s seems even us Brits have realised the secret to a show stoping smile, is keeping those teeth dazzling.

Many parents have experienced a child's resistance or even outright refusal when it comes to brushing their teeth

It’s no secret that a great smile can knock years off your looks but while whiter teeth are an anti-ageing no-brainer, the pain and sensitivity that comes as a result of whitening, for many can be too much to tolerate.

We’re not sure who dreads brush time more, us or our kids. So, here are some of the daily struggles that we face as parents, with a few easy to navigate solutions.